The apparel sector faces a significant challenge: a vast amount of garments are manufactured, transported to Global markets, and offered for sale. Yet, an alarming 20-30% of these garments remain unsold, ultimately contributing to landfill waste or dumped causing negative impact on the environment. This problem stems from a combination of factors including:
- a dated, and often archaic fashion supply chain.
- emphasis on low-cost bulk production .
- difficulty accurately predicting product interest and variations meaning more chance of unsold product.
While technology is improving this slowly, adoption will continue to take some time. To date, the sector has not adopted to a new paradigm that curtails excess production and empowers brands to promote a circular economy.
While the shipping and delivery is not as quick, as a customer choosing print to order products like the ones sold on Popstar Panda helps reduce unnecessary use of materials, printing, production, etc… allow you to find unique items you want while helping to reduce overall waste and working towards a more sustainable future.
